本文選題：天府新區 + 市場研究��； 參考：《西南交通大學》2013年碩士論文

【摘要】：成都天府新區規劃分為近期(2011-2015)、中期(2016-2020)和遠期(2021-2030)三個實施步驟。規劃天府新區將用120平方公里的土地用于居住,較之于當前增加了大概85平方公里。在城鎮全部的建設用地中,居住用地約占18.5%的比重。MZ房地產公司開發的BYS項目正式看好了成都天府新區的未來,選擇在天府新區進行房地產開發,BYS項目所在地塊于2011年1月18日掛牌競得,BYS大型生態住宅項目的提出,填補了成都天府新區無較高水準高品質樓盤的空白,填補了該區域住宅項目從單一到高品味高造價結合的過渡。 本文依據現代投資理論法,結合中國國情對BYS房地產項目進行了市場分析和技術經濟方面的分析,1、運用市場研究的經濟學工具用于房地產項目并提出研究模式與方法。2、運用投資分析的方法定量研究投資可行性方案。 經過分析,我們得出MZ房地產公司投資的BYS項目將會獲得25.39%投資利潤率,投資有效。 本論文共分為六個章節,第一章,導論；第二章,BYS房地產項目介紹,對本項目從背景、天府新區的住房發展規劃和發展策略進行分析；第三章,BYS房地產項目市場分析,第四章,天府新區BYS項目投資分析,通過對該項目進行市場研究,結合技術經濟指標和財務評價指標的分析對該項目進行了投資估算；第五章,天府新區BYS項目綜合評價；第六章,結論。
[Abstract]:The planning of Chengdu Tianfu New District is divided into three steps: near-term 2011-2015, mid-term 2016-2020) and long-term 2021-2030). The new Tianfu district is planned to use 120 sq km of land for residential use, an increase of about 85 sq km compared with the current one. Of the total construction land in cities and towns, residential land accounts for about 18.5%. The BYS project developed by MZ Real Estate Company officially looks forward to the future of Chengdu's Tianfu New District. The site block of real estate development and BYS project in Tianfu New District was put forward on January 18, 2011, which filled the gap that there is no high standard and high quality building in Chengdu Tianfu New area. Filled the region from a single residential projects to high-taste high-cost combination transition. According to the modern investment theory, Combined with the situation of China, this paper makes market analysis and technical and economic analysis on BYS real estate projects. It uses the economic tools of market research to apply to real estate projects and puts forward the research model and method. 2. Using the method of investment analysis. Quantitative study of investment feasibility plan. Through analysis, we conclude that the BYS project invested by MZ Real Estate Company will get 25.39% investment profit margin, and the investment is effective. This paper is divided into six chapters, the first chapter, introduction; the second chapter, the introduction of BYS real estate project, from the background of the project, the Tianfu New District housing development planning and development strategy; the third chapter BYS real estate project market analysis, chapter four, This paper analyzes the investment of BYS project in Tianfu New District, and estimates the investment of the project through market research, combined with the analysis of technical and economic indexes and financial evaluation indexes. Chapter 5, the comprehensive evaluation of BYS project in Tianfu New District, Chapter 6, Conclusion
【學位授予單位】：西南交通大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F299.233.5

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相關博士學位論文 前1條

1 潘長風;實物期權視角下的房地產投資理論與應用研究[D];廈門大學;2006年

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本文編號：1779453