本文關(guān)鍵詞：媒介時代的圖像消費(fèi)　出處：《西南大學(xué)》2009年碩士論文　論文類型：學(xué)位論文

  更多相關(guān)文章： 圖像消費(fèi) 媒介時代 視覺藝術(shù) 公共領(lǐng)域功能

【摘要】： 圖像消費(fèi)在媒介時代是很有代表性的現(xiàn)象,它是媒介時代人們的主要生活方式,也是考察媒介時代大眾這個群體的主要途徑之一。對圖像消費(fèi)自身軌跡的梳理,其實就是通過對各個時代圖像消費(fèi)的考察,來了解每個時代的人們借由圖像消費(fèi)展現(xiàn)出來盼生存境遇。在媒介時代的大背景下考察圖像消費(fèi),梳理圖像消費(fèi)自身的發(fā)展軌跡,分析圖像消費(fèi)的主要形式,是對圖像消費(fèi)這個抽象的現(xiàn)象本身進(jìn)行直觀的了解和認(rèn)知。在這個認(rèn)知的基礎(chǔ)上,從圖像消費(fèi)的角度解讀媒介時代的一些重要問題和現(xiàn)象,能夠在了解圖像消費(fèi)的同時更了解我們的這個時代。圖像消費(fèi)在媒體時代的主要形式有平面雜志、影像廣告、電視購物及網(wǎng)上購物等,通過對這些形式的具體分析和解讀,可以更了解圖像消費(fèi)的表現(xiàn)形式,從中知道圖像消費(fèi)是通過圖像構(gòu)建過程中所附加的虛擬意義,達(dá)到欲望消費(fèi)的目的。而第二媒介時代的圖像消費(fèi)形式讓圖像和商品更加緊密結(jié)合,使得景觀世界得以建構(gòu),使人必須在圖像消費(fèi)中證明自己的存在。本文試圖以圖像消費(fèi)作為切入點(diǎn),分析媒介時代視覺藝術(shù)的特點(diǎn),并將其與以往時代的藝術(shù)進(jìn)行對比,分析視覺藝術(shù)在媒介時代的轉(zhuǎn)變,即靈光的消逝和大眾的狂歡是同一個過程,傳統(tǒng)時代視覺藝術(shù)的膜拜價值變成了媒介時代里的散心和消遣,藝術(shù)從生產(chǎn)意義轉(zhuǎn)變?yōu)樯a(chǎn)快樂,視覺藝術(shù)完成了功能化的轉(zhuǎn)型;通過對公共領(lǐng)域理論和圖像消費(fèi)結(jié)合起來分析,分析媒介是如何把公眾變成大眾,并由此得出媒介公共領(lǐng)域功能日漸削弱的原因和大眾媒介自身圖像化和商業(yè)化的特點(diǎn)密不可分,也由此得出公共領(lǐng)域在媒介時代逐漸缺失,我們生活在一個媒體用圖像構(gòu)建的虛擬時空的結(jié)論。
[Abstract]:Image consumption in the media age is a very representative phenomenon, it is the media age people's main way of life, but also the media age of mass as a group of one of the main ways to comb the image consumption track. In fact, through the study of the image consumption of each era, we can understand that the people of each era hope to survive by the image consumption. Under the background of the media era, the image consumption is investigated. Combing the development track of image consumption and analyzing the main form of image consumption, it is intuitive understanding and cognition of the abstract phenomenon of image consumption. Reading some important problems and phenomena in the media age from the perspective of image consumption, we can understand the image consumption as well as our era. The main form of image consumption in the media age is print magazine. Video advertising, TV shopping and online shopping, through the specific analysis and interpretation of these forms, can better understand the performance of image consumption. We know that image consumption is to achieve the purpose of desire consumption through the virtual meaning added in the process of image construction, while the image consumption form of the second medium era makes the image and goods more closely combined. The landscape world can be constructed, so that people must prove their existence in the image consumption. This paper tries to analyze the characteristics of visual art in the media age with image consumption as the starting point. And compare it with the art of the past, and analyze the transformation of visual art in the media age, that is, the disappearance of the light and the mass carnival is the same process. In the traditional times, the worship value of visual art has become the distraction and recreation in the media age, the art has changed from the meaning of production to the joy of production, and the visual art has completed the transformation of function. Through the combination of public domain theory and image consumption, this paper analyzes how the media turn the public into a mass. And from this we can conclude that the reason of the weakening of the function of the media public domain is inseparable from the characteristics of mass media itself image and commercialization, and it also draws the conclusion that the public domain is gradually missing in the media age. We live in the conclusion that a virtual space and time constructed by images in the media.
【學(xué)位授予單位】：西南大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2009
【分類號】：G206

【引證文獻(xiàn)】

相關(guān)期刊論文 前1條

1 喻汝青;湯朔寧;;影像媒介影響下體育建筑的表皮研究[J];華中建筑;2013年01期

相關(guān)碩士學(xué)位論文 前3條

1 黃林敏;圖像廣告中圖像的符號學(xué)解讀[D];福建師范大學(xué);2011年

2 余琪;空間的再現(xiàn)：后現(xiàn)代狀況中的城市設(shè)計與電影[D];重慶大學(xué);2010年

3 張巖;現(xiàn)代裝飾畫藝術(shù)的視覺語言[D];延邊大學(xué);2012年

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本文編號：1422490